Search Expo 2007, Beijing Agenda
Wed, Sept 5th, 2007
Registration
18:30―22:30		Network Party （Invited Only）
Thur, Sept 6th, 2007
08:00－09:00	Registration
09:00－09:20	Openning Speech
09:15－10:45	Keynote
	Moderator: Inway Ni, Conference Chair, Search Expo Keynote Speaker: Brian Chan, CEO, CCmedia Group
10:45－11:30	China Search Engine Market Landscape Moderator: Inway Ni, Conference Chair, Search Expo Speaker: Adward Yu, CEO, Analysys International
11:30－12:15	Chinese Searcher Behavior Research
	Eric Yao, CEO, Timev IAC
12:15－13:30	Break
	Foundamental Track		Advanced Track
13:30－14:45	Search Engine Friendly Design		Mobile Search Tactic
Moderator	Inway Ni, Conference Chair, Search Expo		Jason Yin, Managing Director of In-Stat China
Speakers	Jose Lin, Chief supervisor of SEO techniques, awoo international cooperation Robin Liu, Co-founder, Dunsh.org		Alvin Wang Graylin, CEO, Minfo Wang Peng, General Manager, Boyu Liu Bin, Yicha.cn CEO
14:45—15:00	Break
15:00－16:15	Keyword Research		Successful Bid Mangenment
Moderator	Ian McAnerin, Founder, McAnerin Networks		RQ Zeng, President, Timev
Speakers	David Temple, Regional Head of Search for Asia Pacific at Neo@Ogilvy Farah Sadiq, VP, Online Strategy, Acronym Asia Ltd Pte Randy Ding, CEO, Ucloo		Dr Lu Liang Lawrence Wan, Head of OMD Digital in Creater China Silvia Xiao, Yahoo! China Search Marketing Product Manager Bian Yue, CTO, eMarketingWise
16:15—16:30	Break
16:30－17:45	Link Strategies		Vertical Panel: Banking and Ensurance Industry
Moderator	Max Huang, Digital Wall Founder		Feng Hua, Online General Manager of CEOCIO China
Speakers	Jose Lin, Chief supervisor of SEO techniques, awoo international cooperation Robin Liu, Co-founder, Dunsh.org		Eric Yao, CEO, Timev IAC Geeta Sethi, Director – Pinstorm Asia Pacific Zhang Tao, Deputy General Manager of NarrowAD
Fri, Sept 7th, 2007
09:00－09:45	Success Site Architecture and Creating Compelling Ads		Convert Visitors into Buyers
Moderator	David Temple, Regional Head of Search for Asia Pacific at Neo@Ogilvy		Yu Lijuan, CCW GM
Speakers	Robin Liu, Co-founder, Dunsh.org Silvia Xiao, Yahoo! China Search Marketing Product Manager		Chen Ting-cheng, Director of the Taiwan Society of Internet Marketing Fu Bipeng, Researcher of PCEM Brian Chan, CEO, CCmedia Group
09:45—10:00	Break
10:00－10:45	Web Analytics & Measuring Success		SEM Strategies for Olympic Year
Moderator	David Temple, Regional Head of Search for Asia Pacific at Neo@Ogilvy		Inway Ni, Conference Chair, Search Expo
Speakers	Henry Lam, Founder of P.cn / CTO of 265 Brian Chan, CEO, CCmedia Group		Stone Chan,Honorary Deputy Editor in Chief of Timev.com Inway Ni, Conference Chair, Search Expo
10:45－11:00	Break
11:00－11:45	Vertical Panel: Tourism Industry		Vertical Panel: Big Enterprice Site
Moderator	Sean Lu, Chief Consultant, UUidea		David Temple, Regional Head of Search for Asia Pacific at Neo@Ogilvy
Speakers	Jose Lin, Chief supervisor of SEO techniques, awoo international cooperation Cao Junbo, Deputy Director of Research, Iresearch Liu Dian, Online Diretor, Aoyou		Eric Yao, CEO, Timev IAC Farah Sadiq, VP, Online Strategy, Acronym Asia Ltd Pte
11:45—13:30	Break
13:30－14:15	Vertical Panel: Media, News and Blogs
Moderator	Feng Hua, Online General Manager of CEOCIO China
Speakers	Eric Yao, CEO, Timev IAC Chen Yujie, Director of XPRN China Zhao Qiankun, Research Scientist, AOL China
14:15—14:30	Break
14:30－15:15	B2B: How to Get business Leads from Search
Moderator	Max Huang, Digital Wall Founder
Speakers	Stephen Noton, Adverted Bian Yue, CTO, eMarketingWise Su Jiting, Chairman of ADA Investement Holdings Group
15:15—15:30	Break
15:30－16:15	Site Clinic
Moderator	Eric Yao, CEO, Timev IAC
Speakers	Bian Yue, CTO, eMarketingWise Stephen Noton, Adverted